The new brand platform and strapline for No7, makeup that gives you confidence about the future, because it cares for your skin.

I created an Artificial Intelligence for Dove to look at society’s prejudices about women based on their hair. The A.I. learned society's prejudices from the labels hair types were given online. Real women were then given a chance to challenge the stereotypes.

Wrote and art directed a slightly wry campaign for Barclaycard, illustrating that people are more important than technology.

UK integrated campaign for Google Play, their media player brand. The campaign is about expressing passion for all kinds of entertainment.